Full Job Description
Job Title: Digital Content Strategist
Company: Innovative Tech Solutions
Location: Pewaukee, Wisconsin
Type: Full-time
About Us
Innovative Tech Solutions is a leading force in the realm of digital marketing and technology, providing cutting-edge solutions to businesses globally. Based in the heart of Pewaukee, our dedicated team leverages creativity and expertise to propel brands toward their digital goals. We believe in collaboration, innovation, and a culture that thrives on continuous improvement.
Why Join Us?
- Diverse Team: Work with a dynamic group of creative professionals who are committed to excellence.
- Impactful Projects: Engage in projects that make a difference to our clients and the community.
- Professional Growth: Benefit from continuous learning opportunities through workshops, webinars, and training sessions.
- Work-Life Balance: Enjoy a flexible work environment that recognizes the importance of personal time.
- Competitive Compensation: Receive a salary that reflects your skills and contributions, alongside a comprehensive benefits package.
Position Overview
As the Digital Content Strategist, you will be at the heart of our content development initiatives. Your primary responsibility will be to create, implement, and optimize our content strategy across various digital platforms to enhance our brand visibility and engagement. You will collaborate closely with our marketing, design, and technical teams to ensure our content resonates with our target audience while aligning with our brand’s goals and market trends.
Key Responsibilities
- Develop and execute comprehensive digital content strategies that align with the company's business objectives.
- Create high-quality, engaging content tailored to our target audience across multiple platforms, including websites, blogs, social media, and email campaigns.
- Conduct thorough market research to identify content trends, competitive landscape, and emerging technologies.
- Optimize content for SEO to improve organic reach and website traffic.
- Collaborate with designers, video producers, and other content creators to ensure a cohesive content experience.
- Analyze content performance metrics and adjust strategies as necessary to ensure success and sustainability.
- Manage and lead content projects and campaigns from conception to completion, including budgeting, timelines, and deliverables.
- Develop and maintain an editorial calendar to ensure timely delivery of content across channels.
- Foster engagement by responding to feedback from the audience and adapting content accordingly.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- 3-5 years of experience in digital content strategy or a related role.
- Proven expertise in SEO best practices and analytics tools (Google Analytics, SEMrush, etc.).
- Exceptional writing and editing skills with a keen eye for detail.
- Strong project management skills and ability to work on multiple projects simultaneously.
- Proficiency in content management systems and digital marketing tools such as WordPress, HubSpot, etc.
- Excellent understanding of social media platforms and content formats.
- Creative thinker with the ability to translate ideas into actionable strategies.
What We Offer
- A vibrant work culture that promotes open communication and idea-sharing.
- Health, dental, and vision insurance plans.
- 401(k) retirement plan with company matching.
- Generous paid time off (PTO) policy and holidays.
- Opportunities for career advancement within the company.
- A collaborative environment where your voice is heard and contributions are recognized.
How to Apply
If you are ready to take your career to the next level and want to be an essential part of our dynamic team in Pewaukee, we would love to hear from you! Please submit your resume, a cover letter detailing your relevant experience, and samples of your previous work that showcases your expertise as a Digital Content Strategist.
Innovative Tech Solutions is an Equal Opportunity Employer
We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applicants from all backgrounds to apply and be part of our innovative team.
Join Us!
Your journey towards making a notable impact in the digital marketing world begins here. Together, let’s redefine what’s possible!